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AcctTwo Blog

What Do I Need to Raise Capital?

The preparation required to raise capital is one of the hardest things a founder can do and it will consume a significant amount of your time. Given what we are experiencing with COVID-19, it is even more challenging. Interestingly, today “the biggest change lies in not the money itself, but the appetite for uncertainty. Most investors are going to be more cautious currently, which will require some form of uncertainty premium as a part of the terms. One way to ensure that you can raise money confidently in this time is to get intimately familiar with cash flow on a day-to-day, week-to-week basis.” 

Topics: SaaS venture capital Start-Up Startup Guidance extend your runway General

How to Create a SaaS Cash Flow Forecast

No matter the size of your company, there is nothing more critical than the ability to generate and manage cash. Cash is the lifeblood of the company; and the most critical factor in survival. Nearly 40% of startups fail because of financial challenges; and while that number certainly has the potential to grow with COVID-19, we want to share some practical cash management advice to not only weather this unprecedented time, but also put in place responsible cash management practices that will serve you well now and in the future, such as the ability to create a SaaS cash flow forecast.

Topics: SaaS Finance Transformation extend your runway General

Sound Transaction Management With SaaS Finance Software

How Modern SaaS Finance Software Helps with Sound Transaction Management

At AcctTwo, when we refer to Sound Transaction Management we mean setting up the right chart of accounts, optimizing the order-to-cash and procure-to-pay processes, and capturing all the relevant information in the right place. With the right SaaS finance software, you can have a dimensional chart of accounts as the core of many enabling functions that lead to predictable growth. In this on-demand Webinar, hear from a CFO and a Founder about sound transaction management.

Topics: SaaS Accounting Finance Transformation extend your runway General

Playbook: Be Proactive About SaaS Finance Planning

The Extend Your Runway Webinar series was led and moderated by Marcus Wagner. During the SaaS Finance and Accounting Playbook Overview and Proactive Planning webinar, Marcus stepped through the first element of AcctTwo’s Accounting and Finance Playbook - Proactive Planning. Proactive Planning is the iterative process of budgeting and re-forecasting based on real-time operational data and market dynamics.

Topics: SaaS Software and Technology Industry extend your runway General

Ascent Conference: Finance & Accounting Playbook

A few weeks ago, I had the pleasure of participating in this year’s Ascent Conference, a staple of the startup, SaaS, and venture capital communities in the Greater NYC area. Because of COVID, the event was held virtually. I gave a keynote presentation on “How to Extend Your Runway with a Finance and Accounting Playbook.” As the founder and CEO of AcctTwo, a services and technology company delivering the Future of Finance and Accounting to nearly 1,000 organizations throughout the country, my team and I have firsthand experience implementing the processes, controls, and technology needed to optimize financial resources for SaaS companies at variety of growth stages. As a result of this experience, we’ve developed a Finance and Accounting Playbook that I shared during the keynote. The effects of COVID-19 for the past few months have only reinforced the need for this kind of planning.

Topics: SaaS accounting outsourcing Accounting SaaS General

SaaS Finance: Are You Sitting in a $20,000 Meeting?

Think about the last mismanaged meeting you attended. Who was in the room? How many executives were in it? Did that meeting go long, or turn into two or three meetings? Without question, every meeting needs a clear agenda. A lack of an agenda leads to disorganization, mass confusion, and meetings that are far more likely to get off track or hijacked. A mismanaged meeting leads to a black hole of inefficiencies and wasted salaries. Makes sense, right? Well, a SaaS finance meeting run using Excel as the backbone of your financial platform leads to the exact same challenges.

Topics: finance and accounting outsourcing software companies SaaS Start-Up Startup Guidance

Are Your Reports Investor Worthy?

To quote Wayne’s World, “We're not worthy!”, is how most startups feel when reporting to investors, or potential investors, with their outdated Excel sheets riddled with manual errors. You started your startup on the core belief that your product or service is game changing, and you want the world to know it. But the minute you get in front of an investor you start to second guess yourself and your numbers.

Topics: Business Intelligence / Analytics SaaS Financial Reporting analytics business intelligence Financial Analysis, Ratios and KPIs Dashboards Start-Up Accounting SaaS Startup Guidance Investor Reporting extend your runway

The Extend Your Runway Series

We are excited to announce The Extend Your Runway series. The Extend Your Runway series is a webinar event that will be led and moderated by Marcus Wagner. Marcus is the founder and CEO of AcctTwo, a services and technology company delivering the Future of Finance and Accounting to nearly 1,000 organizations throughout the country.

Topics: SaaS small business Start-Up Accounting SaaS The Future of Finance and Accounting Startup Guidance extend your runway

How the Big Picture View Enables Actionable Insights via Advanced SaaS KPI Dashboards

Thousands of SaaS companies will be convening soon at the SaaStr Annual 2020 conference. The focus of the event is to help software companies grow and scale successfully.  AcctTwo will be exhibiting at the event and we are a proud gold sponsor because we believe in the purpose of the event and have seen the powerful transformation driven by advanced SaaS KPI dashboards that reveal actionable insights which enable successful scale up and faster growth for your company.

What if you could easily capture and instantly access those metrics that shed light on the opportunities and pitfalls ahead, as well as the root causes of key performance trends? Wouldn’t it be helpful to have the detailed metrics you need, on demand? Here are the ways we’ve seen SaaS companies transform when they have the right metrics at the right time.

Topics: SaaS Dashboards Accounting SaaS

Focusing on the Big Picture in a Startup Environment

Running a startup is hard. It is your baby and you give your mind, body, and soul over to it. Yet while you started with a focus on the big picture, it is easy to get lost in the weeds very quickly. At AcctTwo, we understand your headspace not only because we were a start-up ourselves, but because we work with start-ups everyday.

Topics: SaaS Managed Accounting Services (MAS) Strategy Finance Transformation